Reviews
What readers say about the book
“I’ve read plenty of retail and management books but this one actually sounds like it’s written by someone who’s been there. Every page has something practical I could use in my own shop.”
— Lisa W
“I was getting burnt out. Reading this book gave me perspective again. It felt like getting advice from a wise friend over coffee.”
— Marco T
“You won’t find the fancy words or get rich quick tricks here. But the stuff no one tells you before you open your doors. This book should be a must read for every new retailer.”
— Amy J
“I’ve been in business 25 years and still found things I hadn’t thought about. David’s approach to customer relationships and community really hit me.”
— Robert K
“I expected a dry business manual. What I got was something personal and almost comforting that running a small business isn’t just possible but it can be deeply fulfilling. Now I feel like I can actually do this.”
— Nina P
“Every chapter had something I wish I’d known years ago. I’ve already changed how I handle my inventory thanks to this book.”
— Sean L
“There is humor, humility and hard truth in every section. It made me feel proud to be part of the retail world again.”
— Grace M